Simple Garden • Gardening Starter Kit
The Simple Garden combines principles of high density gardening with a contemporary-designed modular planter, creating a product that is perfect for indoor and outdoor environments. From novice to expert gardener, city dwelling to suburbia, the Simple Garden is a self contained kit with everything you need to start gardening now—just add water. Rocketship sought to develop the planter holistically, planning and contributing at every stage from conception to launch by providing cohesive brand strategies and consumer experience. Rocketship was responsible for all industrial design; 3D CAD and mechanical design; branding and identity; and preliminary packaging and POP displays.

Awards / Recognition


2009 FERTILE EARTH WATERSTIK | IIU WINNER
2010 SIMPLE | GARDEN IDEA AWARD
2010 SIMPLE GARDEN | DESIGN DEFINED HONOREE AWARD
2011 FEATURES SIMPLE GARDEN | THE TODAY SHOW
2011 FEATURES SIMPLE GARDEN | BETTER HOMES & GARDEN

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