It’s good to be back! We haven’t exhibited at the Outdoor Retailer for a while but now that they’re back in Salt Lake City we couldn’t pass up the opportunity. It was smaller than usual but it was great to connect with the outdoor brands again. Products in that category have been some of our favorite as they inherently require attention to the user experience. Customers value performance, weight, ergonomics, and expression more highly which falls in line with the Rocketship design factors.
Utah is a great place to enjoy the outdoors with it’s diverse landscape ranging from snowing mountains in the north to red desert canyons to the south. We’re looking forward to seeing more outdoor activity with the return of OR.
